‘Delivered today’

// Posted by on 03/03/2013 (8:42 PM)


Online shopping is very popular these days. For different reasons, some say it is just easier not having to go to the store and just order your clothes or even groceries online. It is less time consuming, if you only need a certain item, you do not have to drive to the store and back, which could take 20 minutes just for one item.

Statistics show that e-commerce grew from 72 billion U.S. dollars in 2002 to 256 billion U.S. dollars in 2011. The prediction is that for 2015 there the online retail revenue is 269 billion and that there will be 175 million online shoppers in 2016. What plays a role in these statistics is probably the fact that in 2012 114 million Americans have a smartphone. The increasing number of smartphones and tablets makes it even easier to participate in the e-commerce market.  People spend more time on the internet, so whenever you forgot to buy a present you can now order a gift anywhere and anytime of the day.

Ebay now has a service that makes that even easier. They designed an app, called Ebay Now, with which you can buy something and it will be delivered in an hour. An Ebay courier will get a message via the app that tells him what to buy and he will go to the store, buy the item you want, and deliver it to your house. Right now, the service is available in San Francisco, New York and San Juan, however it does not make money of of it yet. It is now just a service Ebay wants to try out, in order to keep their name in the running.

I think that nowadays people are so focused on their appearance that they always have to get the ‘newest product’. A part of your identity is shaped by what you own and therefore people are almost never happy with what they got. They are happy with it for a little while, but then there will be newer or other products that are ‘better’ than what they already have. I think that that is also a reason why online shopping is getting so popular. The newer products will be theirs quicker and more easily with the new technology that is around.

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